One of the conundrums of a fundraising event is the sequencing of fundraising elements to maximize success. We have often consulted to avoid competing fundraising, as it can inhibit donations and bids unintentionally. For example, many fundraisers have a silent auction, and want to keep it open all night to give your donors as [...]
8 Mission Video Storytelling Tips By: Scott Jones As the famous saying goes, stories make the world go round. They help non-profits build personal connections, based on empathy, trust, and compassion with their supporters through the act of storytelling. People process visuals 60,000 times better than text, which makes storytelling quite important these days. Therefore, [...]
By: Shannon Eason, Fundraising Auctioneer While Spring is wrapping up, Summer is quickly approaching. With in-person events now in full swing, we hope you're planning those fun summer fundraisers. If you haven't done one, you might be missing the boat. Check these out and see how fundraising can be "Summer Fun"! "Mudder Runs" or [...]
Written by Scott Jones, CFRE, BAS, CAI Fundraising Auctioneer Every organization needs funding to thrive. You need resources to invest in your programs, your members, your staff, and your infrastructure – to ultimately achieve your greater mission. You likely have value that you can offer in various ways to obtain this support. So how [...]
By: Shannon Eason, Fundraising Auctioneer While on a call this week, the planning committee started dialogue about a theme. "What is our theme?" and "Should we have a theme?" Those are great questions, so I googled it...and came up with some great info I wanted to share. Having a theme can benefit an event in many [...]
By: Scott Jones, Fundraising Auctioneer, CFRE Whether a seasoned professional or someone new to the nonprofit world, can you clearly identify the difference between sponsorship dollars and monetary donations? Are businesses and donors confused or conflicted when asked to support your event? Are you approaching supporters with the right mindset and are you trying [...]
By: Scott Jones, Fundraising Auctioneer, CFRE I have invested a lot of study and research lately on Donor Welcome Kits. How important are they truly? My thoughts align with this content below. It’s often said that a donor isn’t really a donor until they’ve made a second gift. If that’s true, your new donor [...]
By: Dan Campbell, Fundraising Auctioneer Compared to previous virus strains, Covid has been a resilient and perplexing pandemic that seems to never end. I imagine this same effect was felt by many after the onset of the Spanish Flu over 100 years ago. As we all know, a vaccine was eventually developed to help [...]
By: Erin Williams BAS, PRI Is less really more? According to studies performed by research psychologists at Harvard and Stanford University, excessive choices can produce “choice paralysis”. For example, a person walks into an ice cream shop and there are 50 flavors offered. Overwhelmed, the customer remains stuck in their decision making and chooses [...]
By Shannon Eason, Fundraising Auctioneer One thing Covid times have taught us is to be adaptable. The tried and true fundraising structure may need a refresh for your audience. This article will hopefully provide you a few ideas of what we call “revenue enhancers.” Revenue enhancers can supplement or even replace some of [...]
